Essentially, there are two forms of motivation:
- Motivation AWAY FROM some undesired outcome (eg “I don’t want to be broke”)
- Motivation TOWARDS some desired outcome (eg “I am heading for financial freedom”)
AWAY FROM motivation has a problem: it is most effective when you are close to the thing you want to avoid, and as you get further away, the motivation fades. The result is a kind of wave pattern of achievement, moving strongly away from the pain at first, then reducing, and even slipping back towards it when complacency sets in.
TOWARDS motivation is much more effective. The closer you get to your objective, the stronger the motivation becomes, like the attraction of a magnet increases as you approach it. So you’re far more likely to actually reach your goal.
But even towards motivation has its limitations: if your current situation is too far away from the dream, the attraction of the Towards “magnet” is not strong enough to create powerful motion. That means a long slow start on your journey to success, and that leaves many people discouraged, sapping even the weak attraction.
So, if TOWARDS motivation isn’t very good at the start, and AWAY FROM motivation isn’t all that great once you get going, what you need is a mixture of the two. In the right order. A good solid boost of aversion to get you moving, to move you up the acheivement track away from the pain. And then, as you’re now nice and close to the magnet, fully in its traction beam, the TOWARDS gain attracting you powerfully to your dream. This combination, used right, could massively shorten the time it takes you to achieve your success: